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Home 2017-08-28T09:57:16+00:00

How to Build and Design a Professional Photography Website: 6 Tips to Use

Read this article and discover the 6 most effective tips you should use when building and designing your professional photography website!

As a professional photographer, you probably know you need a professional photography website. Through your own website, you will be able to promote your photos and to market yourself and your brand. Without a website, no one will take you seriously and a lot of potential customers would not be able to locate your business online. So, if you don’t want to lose all of your current clients and be without new potential clients, building and designing a professional photography website is the best thing you can do for your business.

The best part is that today there are a lot of options you can use to build a website. Even if you are not a developer and you don’t have a lot of experience, you have nothing to worry about. However, before you start this project, there are a few things you need to keep in mind.

In this article, we are going to present you effective tips that will help you build and design your photography website. All you need to do is to follow these tips!

  • Keep your images front and center – As a professional photographer, you should select a provider that puts the images first. You need to look for themes that focus on images. Also, you need various options to create galleries and websites that don’t have limitations on where you can keep and put your photos.
  • Quality over quantity – When selecting which photos to include in your online portfolio, remember that you need to choose quality over quantity. When potential customers are checking your website, you surely don’t want them to look around or scroll forever until they find what they need. You need to select the best photos that truly represent your style and your work.
  • Focus on your strengths – You should not feel obligated to include everything you have ever taken a photo of. You need to post photos that show off your talents and your specialties. For example, if your focus is on wedding portraits and photography, then you should not include landscape images in your portfolio. Always focus on your strengths.
  • Make sure your website reflects your style and aesthetic – You should choose a layout that allows you to show tons of images at the same time or allows you to highlight each one of your images so you can show off the details. The important thing is that you need to ensure the website reflects your style. After all, your website is an opportunity to build and develop your personal brand, so ensure your logo and the aesthetic look is consistent with everything else, from your business cards to your social media pages.
  • Include an online store – A lot of professional photographers use online stores so they can sell their products. You can also give your visitors the option to buy your products online. The people today are used to e-commerce and purchasing online, so offering this option is a great way for you to make extra money. People also like to get their photos out of free stock photos for entrepreneurs, which could be a great idea for you to get your name out there! 
  • Make your contact information easy to find – Don’t forget to include all of your social links and make your contact information prominent. If your visitors and potential clients can easily get your latest news or cluck through to follow you on Pinterest, you are more likely to become popular.

Follow these tips and create the best and professional photography website! Have a great experience!